Category Archives: About Us

About the American Diversity Report

STEM Trends and Goals for Young Women – by Sheila Boyington

As a nation, it is imperative that we make science, technology, engineering, and mathematics (STEM) education a top priority to address the national STEM workforce shortage and to remain competitive in the 21st century economy. A constant supply of well-trained STEM workers is essential to meeting the  goals of finding ways to multiply the impact of investments, supporting organizations that assist underserved populations and use technology in innovative ways to scale their reach to more people.

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Volkswagen, E week, and Engineering the Future – by Deborah Levine

The Future of Electric Mobility:
Volkswagen’s North American Market

Volkswagen
Dr. Burkhard Huhnke

Engineers from regional corporations, agencies, universities, schools, and professional associations, came together to kick off Engineers Week 2017 at The Chattanoogan conference center.  Planning for the future was the theme of the Kick-Off Lunch featuring Dr. Burkhard Huhnke, Senior Vice President of e-mobility at Volkswagen America, Inc. Chattanooga is home to Volkswagen’s USA manufacturing plant and it was fitting that Dr. Huhnke shared Volkswagen’s transformation into the era of digitalization. Dr. Huhnke initiated and implemented Europe’s largest test laboratory for automative battery packages and components, worked on Volkswagen’s e-traction projects, e-Golf and e-Up, and currently oversees the product line of Volkswagen’s electrical cars in North American.

Hunke launched e-week 2017 with his presentation, “The Future of Electric Mobility: Volkswagen’s North American Market.” He explained that Electric Mobility combines electrical driving with connectivity and is how transportation and mobility are evolving. Volkswagen is changing and has already launched electric cars. The next generation of VW cars will revamp the entire company as it reflects and adjusts for societal changes.

As Hunke outlined those societal changes, the audience nodded and smiled in understanding and agreement.
1. We are always online. For drivers, this can be dangerous. The fatality numbers on the road are rising. We have to ensure that that distracted driving doesn’t continue.
2. Digitization increasingly connects everything. Transportation is adjusting as companies like Uber emerge and edge out traditional models.
3. Entrepreneurship generates new competitors, such as Tesla, that bring into the market with electronic cars and autonomous driving to the market and widespread public use.

The future that is emerging includes alternative transportation possibilities that will challenge us physically and emotionally. Will we continue to own our own cars? Will we share car ownership? Will drones provide public transportation? Going forward, engineers will be needed to work through all of these challenges and changes.

Volkswagen’s goal is to position itself as the driving force behind electrical mobility. Starting in 2020, Volkswagen will launch a new family of electric cars. By 2025, VW expects to sell one million electric cars. This means a new architecture for the cars: no combustion engines and no plug-in hybrids. It requires getting the internet into the car.

The new Mobility-Service-Eco-System Cars will have a fast-charging battery with a large range. These new batteries will be flat, simple, scalable, and inexpensive. The design gives the extra space back to the driver.

As intelligence is integrated into the car, its features will be continually updated. The e-platform will launch features automatically and integrate users demands and choices. Volkswagen is now researching how to make the design user-friendly across multiple cultures. An understanding of cultural differences is part of making the intelligence applicable whether in New York, Paris, or China.

There will be a shift in the business model to get in front of the consumer more efficiently. Traditionally, the manufacturer and the car dealers partnered in the sale of the cars. In the future, there will be new opportunities, new business players, and new revenue streams, including subscription services. Accommodating customers request for full connectivity through their internet access, the cars will provide fresh software, new features, updates, and the latest apps. Tomorrow’s cars will be “smart devices on wheels.”

One of Hunke’s goals and of the e-week events is to inspire young people to become the engineers of the future. With academic colleagues, Dr. Huhnke initiated the Volkswagen Innovation Center (VAIL) at the Stanford University Campus. He was the project leader for the autonomous car Volkswagen Passat Junior, participating in the Pikes Peak hill climbing driverless Audi TTS. Currently, he is a member of the Board of Advisors at the College of Engineering and Computer Science at the U of TN Chattanooga (CECS at UTC).

engineeringE-week’s connection to education and young people was highlighted at the conclusion of this kick-off event by featuring the presentation of scholarship funding by Chattanoogan companies and organizations to local education institutions. Later in the week, Lulu Copeland, Chattanooga E Week committee coordinator and Executive Director, Economic & Workforce Development at Chattanooga State Community College, planned STEM Girls Day on her campus. The program reflects ongoing efforts to involve young women in Science, Technology, Engineering, and Mathematics.

The STEM Girls Day and all the organizations involved in E Week, from corporations like Volkswagen to civic groups such as the International Business Council of the Chattanooga Area Chamber of Commerce, illustrate how a small Southern City can be at the forefront of our innovative future.

Unity in Diversity: A Model for Advancement of Civilization – by Vahid Alavian

Today’s political and social climate in the world and in the United States seems to accentuates disagreement in thoughts and ideologies, give rise to disunity, create a sense of fear and insecurity, and in some cases even loss of human life and destruction. Chaos and confusion are reaching such intensity that they are affecting the fundamental structure of society; uprooting its time-honored constitutions and institutions; destroying the bonds of human relationships; and driving its inhabitants away from their homes as refugees. To counter these forces, significant productive and constructive energy will be required to sustain human societies. One way to look at our community, country, and the world for a path forward is to practice the concept of Unity in Diversity. The American Diversity Report provides an effective avenue for meaningful discourse on the subject.

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You Are a Woman, A New Mandate for Today’s Social Climate – by Lydia Taylor

Like many of you, it is my practice to prepare for the day with quiet meditation and prayer. It was during such a time that I heard the words ‘you are a woman’ within my spirit. At the time, I had no idea of the relevance of that statement; but thought its interpretation must be a mystery well beyond female gender. Surely, there must be some deep meaning in those words. After all, they came during a time of meditation and prayer. But what could it be and why were those words given now? I had no idea, and tucked the words away in my memory to reflect on them at another time.

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The Current Racial Climate Necessitates the Importance of Black History Month – by Elwood Watson, Ph.D

Earlier this month, President Trump convened a press conference where he surrounded himself with an assorted group of Black celebrities, Black athletes, a few Black conservative policy makers and other relatively well known Black individuals who lean politically right. This, in and of itself, was nothing out of the ordinary. After all, February is Black History Month. Moreover, one would fully expect Donald Trump, (like his more recent predecessors), to demonstrate some degree of acknowledgment to the significant accomplishments of Black Americans. OK, so far, so good.

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The Perils of PC (Political Correctness) – by Terry Howard

Okay class, listen up.

What’s the biggest problem facing the United States today?

No Tim, not the economy,

Sorry Juan, not ISIS!

Nice try Sarah, but not our crumbling national infrastructure!

No, the biggest problem facing our nation in 2017, so sayeth the pundits, is political correctness or, to put it in their words, PC run amuck.

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The Politics of Political Correctness – by Deborah Levine

I sat in the audience of a university theater and listened to elected officials and professors ruminate on inclusion in the upcoming political election. It was Chicago in the 1990s and as in-your-face then as it is now. The discussion over race was loud and raucous as the candidates, Caucasian and African American, went toe to toe. As the debate turned to women, the all-male stage veered into the surreal. It turned into a shouting match as to who was more popular with the ladies. They gestured wildly about the numbers of women who called them, trying to prove that who was the more politically correct and more popular among the ladies.

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Observing National African-American History Month – by David Grinberg

7 critical issues for the USA to thrive

As the USA observes National African American History Month in February, it’s an opportune time to examine several critically important issues confronting the black community. That’s because for America to truly thrive as “one nation undivided” then all citizens must be afforded equal opportunities to rise as high as their God-given talents and abilities allow — without discriminatory barriers.
This is the only way we can effectuate “life, liberty and the pursuit of happiness” for all, as articulated in the Declaration of Independence. But, first, some background:

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Managing Religious Differences When Demonizing Drowns Out Listening – by Deborah Levine

Anyone listening can hear the loud, raucous controversies surrounding religion and our religious differences. The conversation is rife with words such as terrorism, hate, threatening, ungodly, illegal, and inhumane. The effect of this volcanic environment is to make our adrenalin run so high and long that we are virtually unable to hear the human beings involved. As hyperbole and exaggeration are added, we are witnessing a vicious cycle of protests and counter-protests, threats and counter-threats. Can this cycle be broken, or at least interrupted long enough for us to stop yelling, listen effectively, and initiate some major problem solving?

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